Wednesday, December 28, 2011

Jello-O Knows All, Sees All

This is surreal. Kraft has come up with a vending machine using facial recognition to determine the age of the consumer. Want pudding or Jello? Not if you're a kid:Kraft unveils 'adults only' vending machine that scans faces to ensure children can't have free pudding The article includes the usual disclaimer that images and info are not stored.
A vending machine that gives out free puddings to adults, but none to children sounds like something dreamed up by Roald Dahl.

But the iSample machine, a collaboration between Kraft and Intel, is designed to do exactly that - and is currently under trial in Chicago and New York.

The machine uses a biometric scanner to 'read' the age and gender of people standing in front of it, and will serve adults, but refuse children.

The two machines are on trial in Chicago's Shedd Aquarium and New York's South Street Seaport.

The iSample is desgned to offer free samples of Kraft's new Temptations jelly - a dessert marketed at adults.



There's much here in terms of twilight language and symbolism, not to mention the usual NWO is coming signal blasted loud and clear.

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